Luxury Chocolatier Blending French & Arabian Elegance

After leaving the corporate world and training in France to become chocolatier, the client created L​'Arabia as a fine chocolate brand and eventually expanded it to a luxurious catering business. 

The growing business was expanding and about enter new markets, but the branding was outdated and needed a strategy moving forward. The logo was refreshed and a tagline were developed reflecting its new brand strategy, which was created to elevate the L'Arabia brand to a state of luxury that truly reflected the quality of its product. A brochure was designed in addition to several pieces of collateral like uniforms and chocolate giveaway boxes.

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